@Dev_VKC How about introducing a half anniversary? Some app games celebrate both the one-year and half-year anniversary.
Many games celebrate half-anniversaries with smaller versions rather than one-year anniversaries. An example would be reducing the number of gems distributed compared to the first anniversary, nothing neo ticket and so on.
Having a half anniversary will increase the fun for users. I think it would be beneficial for developers to consider content that would increase the enjoyment of new users and increase the opportunities for users to pay, so I would be happy if you would consider it.